Mike Ruiz is a world-renowned photographer, creative director and director. Mike was born and raised in Montreal, Canada, and at the ripe age of 20, he moved to the United States with just $300 bucks in his pocket and a desire to be in the entertainment world. After working for more than a decade as a successful model, his true calling came into focus one Christmas morning, when he received a gift of a lifetime: his first camera. Wide-eyed, he took the camera out of the box, and in the blink of an adept eye, his whole life was about to change. With focused determination, Mike immediately took to his new present–taught himself the intricate mechanics of the camera and to this day, he hasn’t stopped clicking away. Perhaps it’s only when you might hear him say, “we got it!”, that there is but the slightest of pauses to an otherwise very hectic shooting schedule. Sharing with the world the images that he captures is tantamount to poetry. Whether it’s Kim Kardashian, Betty White, Nicki Minaj, Katy Perry or Prince, Mike has seen and shot them all.

Like everything he touches, Mike is a man who brings to life the fantastical, which in turn, is inspired by his brilliant optimism. His lens has done a lot of zooming in and out, while the world keeps a keen focus on his high-impact, surreal brand of celebrity and fashion photography. He has successfully branded himself across platforms, including print and video, which expands his appeal in the industry. His clients include L’Oreal, Garnier, Jafra and AlfaParf. Mike’s work has appeared in Conde Nast Traveller, Elle, Interview, Paper, Flaunt, Spanish & Brazilian Vogue, Citizen K, Vanity Fair, Verve, and other publications. He is also a regular contributor to the following magazines: YRB (USA), Rouge (Russia), Prestige (Hong Kong), Spot (Mexico).


Throughout it all, Mike’s hard work, dedication, and passion behind the camera gives him the opportunity to bring his message of hope to the forefront of all his efforts. Mike has a true sense of social responsibility and is always intent on giving back to the community. Among the countless organizations he supports, are GMHC, The Trevor Project, Housing Works, It Gets Better Campaign, Live Out Loud, Project Angel Food, GLAAD, and he is on the honorary board of the “Let There Be Hope” research foundation. Mike is also the communications consultant on The Men’s Sexual Health Project 36:00:00 for NYU School of Medicine, as well as a recurring motivational speaker at New York University, The Harvey Milk School, Art Center College of Design, Brooklyn International High School and the College of Design in Sacramento. Mike was recently awarded a Proclamation from the City of New York for his contribution to the arts and his philanthropic effort. His efforts extend to our 4 legged friends as well. Mike has become an advocate the protection and adoption of abused and abandoned pitbulls working closely with Los Angeles rescue, Bullies and Buddies.

In addition to his photography and humanitarian work, Mike Ruiz has branched out as a director and television personality. He has produced music videos for artists, such as Vanessa Williams, Kelly Rowland, Jody Watley, Kristine W., Shontelle, The Blonds among others. Back in 2007, Mike took on a passion project for himself when he directed one of his role models, RuPaul, in an indie film entitled, Starrbooty. 


Mike has recently launched an APP for the iPad, iPhone and Android devices which will be a digital interactive extension of his book, Pretty Masculine. Versions of the all will soon be available for the iPhone and Android devices. The online promotional video has won him a Telly Award. 

Social Media
Instagram: @mikeruizone
Twitter: @mikeruiz1
Facebook: https://www.facebook.com/mikeruiz1


Ashley Gesner was born and raised in a small town in Alberta and quickly discovered her interest in the arts. She studied ballet and piano at an early age before discovering her love of fashion and design. 

Ashley’s keen interest in education and learning brought her to the prestigious Vidal Sassoon academy in London, where she specialized in hair design. Following her graduation she spent over a decade working in the most prestigious hair salons on the west coast and also worked extensively for MAC cosmetics. 

She began her career as a freelance artist and consultant in 2008 and soon began working with the top fashion and advertising photographers and clients. She became acclaimed for her skill and precision at both makeup and hair. As well as her attention to detail Ashley continues to devote time to academic studies of Art history, philosophy, communications and fine arts. Making her a well-rounded and dynamic artist for any creative team.  


Michelle Rosen’s cool and hip style, along with her ability to balance timelessness and tradition with innovative trends, has gained her wide acclaim over the course of her career as a makeup and hair artist. She is well respected and held in high regard among her peers and clients alike and her great attitude and personality continues to impress all those she has had the pleasure of working with.  She is a beauty editor’s go-to for favorite products, trends and beauty tips.

Her continuous involvement with the Toronto International Film Festival has shown her to be a proven expert on celebrity makeup and hair looks and the hottest beauty trends. It should come as no surprise that Michelle has established an impressive portfolio working with celebrity clients such as Mia Kirshner, Alicia Silverstone, Nelly Furtado, Leslie Feist, Alanis Morissette, Hillary Scott (of Lady Antebellum), Emily Haines, Hayden Christensen, and Coco Rocha.

Her flawless beauty technique and her positive team player attitude have made her a repeated top choice for the annual P&G Beauty and Grooming Awards.

Michelle’s phenomenal approach to beauty has made her a Canadian editorial expert favorite as she continues to work repeatedly with top photographers. Her beautiful magazine contributions include Flare, Fashion, Glow, Wedding Bells, Chatelaine, W Magazine, Harper’s Bazaar, and NUVO.


Kelly Meredith is a self taught professional with 16 years in the industry.  Her career has given her the opportunity to work in Europe, New York and LA with top professionals and A list celebrities.  Her work has appeared in Vanity Fair, GQ, Interview, and Harpers Bazaar Spain. Kelly’s attention to detail has enabled her to work with celebrities including Russell Crowe, Sienna Miller, Jude Law, Michelle Williams, Elisha Cuthbert and Christopher Plummer. Kelly’s signature look is best described as fresh and flawless.  Her work ethic and passion make clients not only look beautiful but feel beautiful.


After being in the business for over a decade, Hair and Makeup Artist Jordana Maxwell has tallied a lofty client list within the music, fashion, commercial and adverting industries. 

Coming from a visual arts background, her career began in music videos and she quickly transitioned herself into a sought after artist in the print and commercial world.  Her ability to produce flawless work under pressure and being equally talented as a hairstylist and makeup artist are two of her biggest attributes.  Jordana’s skill set has developed and grown alongside her client list, which include such noteworthy clients as Flare, Chatelaine, Wedding Bells and Today’s Bride; Commercial work for Rogers, EBay, TD bank, McDonalds, IKEA and Dove and a celebrity list that includes Alison Brie, Lauren Bacall, Elisha Cuthbert, Margaret Atwood, Demian Bichir and Atom Egoyan.

Currently Jordana work can be seen daily on CTV’s The Social where she creates on trend and inspired hairstyles for the on camera hosts – Lainey Lui, Traci Melchor, Melissa Grelo and Cynthia Loyst.


Makeup, Hair, Paint. Those are legendary David Goveia’s driving forces. Having started in the Fashion Business with the idea that he would design perfume bottles, he thankfully found a blush brush instead.

David has worked with the likes of Cameron Diaz, Kate Moss, Kiera Knightley, Mary Kate and Ashley Olsen, Christy Turlington, Shay Mitchell, Angela and Margherita Missoni, Stella Tennant, Kevin Bacon and Paul Newman along with Canadian superstars Daria Werbowy and Shalom Harlow.


“I really love making people feel great and look beautiful,” says makeup and hair expert Ellen Pratt. “It’s wonderful to see the change that comes over someone when they see their beauty potential realized.”

A talented artist with a natural eye for beauty, Ellen began her career in Los Angeles working in print, commercials and television. She garnered her professional skills from renowned L.A. artists through UCLA. Honing her talents helped Ellen to establish a successful career in California. She found herself consistently being hired for print and commercial jobs, as well as television and music shows for networks like Universal, Turner TV and BET. “I really enjoy working in both the mediums, print and film, it keeps it interesting to be in both worlds,” she says.

When Ellen returned home to her native Canada, she sought to develop a notable presence in the Canadian market. Based out of British Columbia since 2000, Pratt’s list of accomplishments is constantly expanding, and includes many top tier clients in print advertising, television commercials, magazine covers and editorials.

Ellen’s beauty aesthetic ranges from natural to glamorous, but she says that most importantly, “It’s about working with a team to bring out someone’s unique beauty and create a fabulous image”.

When Ellen finds time to put down her blush brush, she enjoys time with friends, traveling, fashion, decorating, baking, yoga and most recently, gardening.



“I just followed my dreams and somehow made it happen,” says Makeup and Hair Artist Dee Daly.   She’s been in the industry for almost a decade now and never gets tired of making people look and feel beautiful.

The successful artist has a notable celebrity following, which includes Justin Bieber, Nickleback, Robert Pattinson, Lady Antebellum, Kreesha Turner, Kellan Lutz, Jackson Rathbone, Keshia Chante and Adam Lambert, just to name a few.

Dee’s work has graced the pages of Flare, Zink, Elle Quebec and ELLE Korea.  Dee has also worked on campaigns for Nike, Hudson’s Bay and Pantene.

Clean skin confidence is a driving force behind her work and as such, Dee has been a consistent personality working for series like The Next Star, Superstar Hair Challenge and Canada’s Next Top Model.

“I’m inspired by everything around me,” explains Dee. “Magazines, people, nature… My mind is always open and waiting to see what moves me next.” Dee’s passion for aesthetics and attention to detail makes her a successful artist and a noteworthy member of the fashion industry.



Andrea Claire is a beauty expert with extensive print, runway and on-air makeover experience. Her talent and hard work has presented her with opportunities to work in Toronto, L.A., Paris, Thailand, Singapore and New York. Andrea has years of experience both on-camera and behind the scenes in television. She has also co-starred on seven seasons of the makeover shows Canada’s Stylin’ Gypsies and So Chic and has led teams for Canadian Idol where she was featured on-air as the Idols’ hairstylist. Now she can be seen on Glam Up!’s online beauty segments for YAHOO! [Asia]. Claire also has vast advertising and editorial portfolios, which include campaigns for L’Oreal, Revlon,Lancôme, Unilever and P & G and spreads in GLOW, Fashion, Bazaar, ELLE, L’Officiel, Designare and more.

Andrea is a versatile, respected member of the industry, authoring beauty articles with tips, tricks and trends, and leading teams for New York and Toronto Fashion Weeks. Her celebrity clients include Lady Antebellum, The Bond Quartet, Kelly Rowan, Miranda Richardson, Sarah Slean, Alanis Morissette, Bill Nighy, The Veronicas, Natalie Imbruglia and Dayle Haddon, to name a few. Claire’s drive for success is what makes her so popular among top clientele; she’s consistently working hard to come up with innovative looks that impress her clients.